Wednesday, September 29, 2004

Report--->Center for the Digital Future Identifies the 10 Major Trends Emerging in the Internet’s First Decade of Public Use

Center for the Digital Future Identifies the 10 Major Trends Emerging in the Internet’s First Decade of Public Use

An excerpt of findings re trust in internet based information.

• Although the Internet has become the most important source of current information for users, the initially high level of credibility of information on the Internet began to drop in the third year of the study, and declined even further in Year Four.

• The number of users who believe that only about half of the information on the Internet is accurate and reliable is growing and has now passed 40 percent of users for the first time.

• The study showed that most users trust information on the websites they visit regularly, and on pages created by established media and the government.

• Information pages posted by individuals have the lowest credibility: only 9.5 percent of users say information on those sites is reliable and accurate.

-from ResourceShelf

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